Offshore wind turbines farm on the ocean.

Wind Energy: Overcoming boundaries and shaping a sustainable future 

In the pursuit of a sustainable future, Europe and the United States stand at the forefront, ambitiously striving to achieve their wind energy installation goals. However, amidst this noble endeavor, a perfect storm of challenges has emerged, posing significant hurdles to the realization of these ambitions.  

Escalating costs, supply chain delays, and plummeting electricity prices at auctions have collectively impeded the progress of wind energy projects, both onshore and offshore. As the global community grapples with these issues, it is imperative to dissect the core problems, devise innovative solutions, and forge ahead towards a greener tomorrow. 


1. Offshore Wind Energy: A Struggle for Progress 

The offshore wind industry has faced a lot of difficulties. Auctions in the United States and the United Kingdom didn’t go well, with not many investors showing interest. Big companies like Orsted saw their value decline because of problems with the supply chain and higher interest rates.  

In Europe, even though the European Parliament has set ambitious goals for renewable energy, it’s becoming harder to reach the target of having 42.5% of the EU’s energy consumption come from renewable sources by 2030.  

Markus Krebber, CEO of RWE, wrote in a LinkedIn post last month that with the challenge in the offshore wind sector “all coming at a time when the offshore industry was expected to expand quickly, called into question the achievement of climate protection goals.” 

Simply put: we need a framework that allows for greater investment certainty for both manufacturers and developers,” Krebber added. 

There’s also a concern that China’s cheap manufacturing might take away supply chains, so strategic action is needed.


2. Regulatory Reforms: Catalysts for Change 

In this pivotal moment, regulatory reforms emerge as the linchpin for revitalizing the wind energy industry. The European Commission’s proposed energy package slated for October signifies a beacon of hope. Accelerated permitting processes, enhanced auction systems across the EU, and a laser focus on skills development, financial accessibility, and supply chain stability are pivotal facets of this proposed initiative. Similarly, the Inflation Reduction Act in the United States, while stimulating clean energy projects, requires fine-tuning. Streamlining eligibility criteria for offshore wind subsidies is paramount, ensuring investments are economically viable. 

Ben Backwell, CEO of the Global Wind Energy Council, also believes that the current pace of global wind energy development is insufficient to meet the 2030 goals. 

We certainly see a big gap between the renewables and wind targets for 2030 and the path we are on right now. We are growing but nowhere near fast enough” Backwell told Reuters. 


3. Collaboration for Progress: Industry, Government, and Society

The path forward requires a synergy of efforts between industry stakeholders, government bodies, and the wider society. Collaboration fosters innovation, encouraging the development of breakthrough technologies and streamlined processes. Governments must provide robust frameworks, fostering an environment where investors feel secure, and businesses can thrive. Simultaneously, society’s active participation and awareness are pivotal, advocating for sustainable practices and supporting policies that nurture renewable energy growth. 


4. Raising Public Awareness: Cultivating the Green Mindset

Raising public awareness and cultivating a green mindset are imperative. Education initiatives, awareness campaigns, and community engagement foster a collective understanding of the importance of renewable energy. When individuals comprehend the profound impact of their choices, they become advocates for change, driving demand for sustainable energy solutions and compelling policymakers and businesses to prioritize the green agenda.  

For the most recent and relevant information on this topic, we recommend visiting renowned environmental organizations’ official websites, such as the European Environment Agency or the United Nations Sustainable Development Goals Blog. 


5. Embracing Technological Advancements: The Role of Innovation 

Lastly, technological innovation stands as the cornerstone of sustainable energy solutions. Research and development in wind turbine design, energy storage systems, and grid integration are paramount. Harnessing the potential of Artificial Intelligence and Big Data can optimize energy production, reduce costs, and enhance operational efficiency. Embracing these advancements not only propels the industry forward but also paves the way for a resilient and adaptive energy landscape. 

BaxEnergy is one of the global leaders recognized by Gartner in providing Renewable Energy Management Systems that can effectively leverage the potential of Artificial Intelligence (AI) and Big Data analytics to revolutionize energy production and optimize asset performance.  

By employing sophisticated algorithms, we analyze vast amounts of data generated by wind farms, PV parks and other renewable assets. This analysis provides actionable insights, predicting maintenance needs, optimizing assets performance, and identifying patterns in energy generation.  

With these advanced analytics, BaxEnergy identifies trends, enabling proactive decision-making and ensuring the highest efficiency in energy production. 


6. Conclusion: Shaping a Greener Tomorrow 

In the face of adversity, the wind energy industry stands resilient. By addressing the challenges head-on, embracing innovative solutions, and fostering collaboration among all stakeholders, a greener tomorrow becomes not just a distant dream but an attainable reality.  

The winds of change are blowing; it is our collective responsibility to harness their power and usher in an era of sustainable energy for generations to come. 

Contact our experts to learn how BaxEnergy can help your business to optimize the performance of your renewable energy assets!